Its showtime 1th anniversary vice ganda biography

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That’s the story of Vice Ganda, the Filipino icon who turned a guest spot into a game-changing career. Critics and analysts have noted that Vice Ganda's musical output functions more as an extension of his comedic novelty act than a demonstration of vocal or compositional depth, resulting in shorter chart persistence compared to dedicated OPM singers like those from established ballad traditions.[38] This crossover approach has sustained fan engagement but underscores a secondary role for music in his career, with no sustained presence on international metrics like Billboard Philippines rankings for his tracks.

Publishing and cosmetics

In 2016, Vice Ganda released President Vice: Ang Bagong Panggulo ng Pilipinas, a satirical book parodying Philippine politics and his potential presidency, which sold over 100,000 copies and topped bestseller lists shortly after its July 16 launch.

its showtime 1th anniversary vice ganda biography

When opportunity knocks, you better give it your all—it might just change your life forever. The title leveraged his public persona for humor, achieving commercial success amid his rising media influence, though specific profit figures remain undisclosed. On May 4, Vice Ganda separately backed Benhur Abalos Jr.'s senatorial campaign, stating it was preferable for him to enter the top 12 rather than "walang kwenta" (useless) candidates, providing an unexpected endorsement boost to Abalos, who subsequently rose from 17% to 24% in a Social Weather Stations survey conducted in early May.[56][57][58]During Rodrigo Duterte's presidency (2016–2022), Vice Ganda maintained relative neutrality on political matters, avoiding direct endorsements or criticisms amid regulatory actions against ABS-CBN, his primary network, whose franchise renewal was denied by Congress in July 2020, impacting entertainment industry operations.

Bulaga), with ratings holding steady above 6% even during reported lows, underscoring the show's longevity since 2009 compared to peers that have seen format changes or declines.[30]In film, Vice Ganda starred in projects reinforcing commercial success, including multiple entries grossing over ₱400 million each, with cumulative career box office contributions highlighting enduring draw into the 2020s.[2] Adaptations to digital platforms have included expanded online presence via It's Showtime clips and personal social media, though empirical data indicates traditional TV ratings remain primary, with streaming viewership supplementing rather than supplanting live broadcasts amid rising influencer competition.Recent ventures encompass live performances, such as the August 2025 Super Divas The Concert at Smart Araneta Coliseum, featuring Vice Ganda's rap battles and tributes that drew standing ovations, alongside collaborative singles like "Superdiva" with Regine Velasquez-Alcasid released in June 2025.[31][32] These efforts reflect evolution toward multimedia formats, including potential international touring elements, while core TV hosting sustains Vice Ganda's status through verifiable high-engagement metrics over peers with shorter peak periods.

Business ventures

Music releases

Vice Ganda entered the music industry with his debut studio album Lakas Tama, released in 2011 under Vicor Music Corp.

His performances, often showcased on noontime variety shows, employ rapid sarcasm and physical impersonations to mock gender norms, influencing a shift from traditional slapstick to bolder, stereotype-driven wit evident in post-2010 entertainment trends.[20][92]Regarding LGBT visibility, Vice Ganda's breakthrough in 2009 via Pinoy Idol and subsequent stardom on Showtime from 2010 onward amplified queer representation in mainstream outlets, transitioning bakla figures from marginal film caricatures to central TV hosts in a predominantly Catholic context.[93] This era saw heightened exposure of non-normative gender expressions, yet analyses highlight its performative nature, as routines reinforce effeminate stereotypes over nuanced identities, potentially limiting substantive cultural shifts.[94][95]Proponents credit Vice Ganda with dismantling taboos, positioning him as a counterhegemonic force that normalizes queer voices through accessible entertainment.[96] Detractors, however, argue his vulgar elements—such as profane innuendos—exacerbate concerns over moral erosion, associating homosexuality with indecency and prompting regulatory scrutiny, including the 2023 suspension of It's Showtime for obscenity violations amid public debates on protecting traditional values.[97][98]

Criticisms and controversies

In August 2025, Vice Ganda faced significant backlash following a skit performed during the Super Divas concert on August 8, where he and Regine Velasquez parodied former President Rodrigo Duterte's 2016 campaign promise to ride a jetski to the Spratly Islands to assert Philippine sovereignty amid disputes with China, reimagining it as a "jetski holiday" in light of Duterte's International Criminal Court arrest warrant.[99][6] The routine, which drew laughs from the live audience but ignited online outrage, prompted Davao City Councilor Pablo Gonzalez Jr.

to announce plans for a resolution condemning Vice Ganda for "mocking" Duterte, with the council later issuing a formal statement denouncing the act as a "targeted insult" rather than constructive satire.[100][101]Critics, particularly from Duterte's supporter base known as DDS (Duterte Die-hard Supporters), accused Vice Ganda of selective satire, highlighting a perceived long-standing feud and inconsistency in targeting Duterte while endorsing liberal figures like Leni Robredo in 2022 and avoiding similar mockery of other politicians.[102][72] This incident amplified broader complaints about Vice Ganda's reliance on shock value over substantive humor, with commentators arguing that such tactics erode his comedic talent by prioritizing provocation.[103]A notable example occurred in a 2013 television segment where Vice Ganda made an offensive gang-rape joke targeting journalist Jessica Soho by referencing her physical appearance in a manner that trivialized sexual assault, drawing widespread condemnation for insensitivity toward rape victims.

This is a command from the Filipino people you serve," and warning, "We are watching you."[66] The speech included expletives directed at corrupt officials, such as "P.I.

Originally, Long Mejia was slated as the “unevictable” judge, immune to weekly public votes to eliminate judges. Sobra akong takot na maghirap ulit hanggang ngayon," emphasizing that this scarcity mindset persists despite his wealth accumulation.[50] This outlook drives his emphasis on security over extravagance, as he views sustained frugality as essential to counter the industry's volatility, where performers often face periods of zero income between gigs.[50]His approach manifests in lifelong thriftiness, which he traces to childhood habits of disciplined saving amid scarcity, crediting this "takot akong maghirap" (fear of becoming poor again) as the core reason for his robust savings buffer.[51] Vice Ganda has described this mindset as predating fame, fostering habits like avoiding impulsive spending to prioritize long-term stability, which he sees as a deliberate counter to the temptations of sudden windfalls in show business.[52]This prudent stance stands in contrast to instances of financial mismanagement among fellow Filipino entertainers, such as actress Nora Aunor's documented struggles with debt from unchecked expenditures, illustrating the causal risks of complacency in a sector prone to boom-and-bust cycles.[53] Vice Ganda's persistence with a scarcity-driven ethic underscores a realism about wealth's fragility, where early deprivation imprints a vigilance against the bankruptcies that have afflicted peers lacking similar discipline.[53]

Political engagement

Endorsements and public stances

In the 2022 Philippine general elections, Vice Ganda publicly endorsed Vice President Leni Robredo's presidential candidacy, performing at her campaign rally in Pasay City on April 23 and raising her hand in formal support before an estimated crowd of thousands.

Vice Ganda issued a public apology on his show, which Soho acknowledged but emphasized that rape jokes are not funny.[104][105][106]Vice Ganda responded by questioning why non-attendees were most offended, framing the skit as protected satire, while defenders including ACT Teachers party-list Representative France Castro argued it echoed Duterte's own words and served as protest.[107][108] Duterte's grandson Rigo rejected boycott calls, but the controversy contributed to short-term fallout, including unverified reports of follower losses on social media and heightened scrutiny of Vice Ganda's endorsements.[5]Vice Ganda's endorsements, such as promotions for online gambling platforms, drew separate criticism for perceived hypocrisy, as his prior comedy routines had mocked gambling culture, yet he promoted apps linked to addiction and financial ruin in the Philippines.[109] Senator Rodante Marcoleta, a vocal opponent of online gambling, implicitly connected Vice Ganda's influence and concert sponsorships by gambling-linked companies to the industry's proliferation, arguing that celebrity endorsements fuel its popularity and contribute to societal harms.[110] Vice Ganda returned to hosting duties without formal sanctions, though the episode underscored tensions between celebrity satire and political loyalties in Philippine entertainment.[5]

Works

Film roles

Vice Ganda's entry into film acting featured supporting roles in comedies such as Apat Dapat, Dapat Apat (2007), where he appeared as a gossip girl in a cameo capacity.[111] His first lead role came in the 2010 remake of Petrang Kabayo, portraying a transgender character who acquires horse-like abilities after a scientific mishap, which resonated commercially by blending slapstick humor with his established drag-inspired persona from television.The 2011 film

Vice Ganda’s Unkabogable Rise: How He Snagged It’s Showtime from Long Mejia!

In a June 30, 2025, interview, he confessed, "Hindi nawawala 'yung fear ko to becoming poor again.

In the late 1990s, he cut his teeth in Manila’s Punchline and The Library comedy bars, delivering sharp, sarcastic humor about Filipino culture and sexuality. In 2019, he published Tutoy: Ang Fantastic Kwento ng Isang Baduy, a semi-autobiographical account of his pre-fame life, marketed as a humorous memoir that built on prior book sales momentum from ABS-CBN Books.[39]Vice Ganda launched Vice Cosmetics in October 2017 as an affordable, cruelty-free makeup line targeting mass-market Filipino consumers, with initial products like lip kits emphasizing accessibility over luxury positioning.[40] The debut generated immediate demand, selling 10,000 units on launch day and overwhelming the e-commerce site, signaling strong brand loyalty from his fanbase but also operational challenges in supply chain scaling.[40] By mid-2018, the line's lipsticks alone depleted a year's inventory within one month, reflecting effective direct-to-consumer marketing via social media and endorsements rather than traditional retail dominance.[41]The venture competed in a crowded Philippine beauty sector against local players like Bench and imported budget brands, prioritizing vibrant packaging and inclusive sizing to differentiate from established neutrals, with PETA certification aiding ethical appeal.[42] By 2022, Vice Cosmetics ranked among WGSN-identified top emerging Filipino beauty brands for its rapid expansion and non-discriminatory product ethos, though exact revenue data is proprietary; diversification into cosmetics predated the 2020 pandemic but buffered entertainment income volatility through recurring consumer sales.[42] Rebranded as Vice Co.

by 2025, it sustained growth via collaborations like BT21, underscoring entrepreneurial adaptation amid market saturation.[43]

Personal life

Relationships and family

Vice Ganda has been in a relationship with model and actor Ion Perez since 2019, publicly confirming it during a performance on the television show It's Showtime in October of that year.[44] The couple became engaged in February 2020, with Perez proposing with assistance from mutual friends, and held a private commitment ceremony in Las Vegas on October 19, 2023, which they describe as a form of marriage despite the absence of legal same-sex marriage recognition in the Philippines.[45][46] As of June 2025, the pair reported undergoing couples counseling to address relational challenges, emphasizing selflessness and mutual support as keys to sustaining their partnership.[47][44]Vice Ganda, born Jose Marie Borja Viceral, is the youngest of six siblings raised in the Tondo district of Manila; his father, Reynaldo Viceral, served as a barangay captain there until his murder in 1991, after which his mother, Rosario Viceral, supported the family.[8][7] He has two brothers who are also openly gay, both of whom appeared publicly alongside him on television in April 2016, highlighting familial bonds amid shared personal identities.[48] Vice Ganda has no children and has expressed interest in surrogacy with Perez to start a family, citing past hesitations rooted in concerns over potential hardship for offspring, though no such plans have been realized as of 2025.[49] In the Philippine context, where same-sex marriage remains unrecognized under the 1987 Family Code, their union lacks formal legal status, and Vice Ganda has not pursued adoption or biological parenthood independently.[49]

Attitudes toward wealth and security

Vice Ganda has articulated a deep-seated fear of financial reversion to poverty, rooted in his pre-fame hardships and the inherent instability of entertainment earnings, where income can fluctuate dramatically between high-profile projects and dry spells.

We love you madlang people.”

For Anne, she feels happy and grateful as their supporters were there throughout the 15 years. Sharing this activity, the hosts gushed about their 15th.

In a video recently posted, Karylle said that she’s still in disbelief that 15 years have already passed. He expressed, “15 years hindi niyo kami pinabayaan.

He doesn’t know where this journey is leading but what he knows is that they will be on this journey together with the madlang people.

Watch below:

Meanwhile, the Magpasikat 2024 teams are:

  • MONDAY (October 21) – Team Vice, Karylle, and Ryan
  • TUESDAY (October 22) – Team Ogie, Kim, MC, and Lassy
  • WEDNESDAY (October 23) – Team Vhong, Amy, Ion, and Darren
  • THURSDAY (October 24) – Team Anne, Jugs, and Teddy
  • FRIDAY (October 25) – Team Jhong, Jackie, and Cianne

Last year, the team of Jhong Hilario, Kim Chiu, and Ion Perez won Magpasikat.

What can you say about this?

Critics, however, have accused the endorsements of opportunism, suggesting alignment with ABS-CBN's institutional interests in opposing Duterte-era policies while selectively backing figures across slates for broader appeal.[61][62]

Anti-corruption activism and backlash

In September 2025, Vice Ganda participated in the "Trillion Peso March" anti-corruption rally at the Edsa People Power Monument, where they delivered a speech criticizing government officials involved in anomalous flood control projects.[63] The rally focused on scandals including the misuse of approximately ₱35.24 billion in budget insertions for Bulacanflood control initiatives, many of which were revealed as "ghost" projects that failed to prevent widespread flooding from Typhoon Pepito despite substantial funding.[64] Vice Ganda highlighted the disparity, stating that corrupt officials treat public funds "like it's their personal Gucci fund," while ordinary Filipinos endure repeated disasters.[65] They advocated for reinstating the death penalty for corrupt politicians, declaring, "A corrupt politician is worse than a murderer.

Kaya naman, mahal na mahal namin kayo at ang ‘Showtime’ palagi namin inaalay sa inyo.