Juli grbac biography
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Grbac also opened a stand-alone store in the TC Beirne Centre in Fortitude Valley's Brunswick Street Mall which closed two years later.
Most famously, Grbac went on to win the first ever season of Project Runway Australia. She has recently presented her collections at the L'Oréal Melbourne Fashion Week.
Upon her return from London, Grbac worked as a hand sewer for various companies, including luxury brand Easton and Pearson, before starting her own label "Grbac" in 2002.
"Grbac" was stocked in some of Australia's most high end retail stores including Jean Brown Robe. Kelly Rowland went on to wear the custom-made dress at a concert for Prince Albert of Monaco in Cannes, France.
As part her "Project Runway Australia" prize, Grbac had her designs modelled at the L'Oréal Melbourne Fashion Week in 2009, which received rave reviews, as well as a 6-page spread in Madison Magazine.
Grbac's latest project is the uniform re-design of international airline Virgin Australia, a true testament to her beautiful designs and hard work.
Background
Grbac developed a love of fashion at a very young age and was taught to sew by her Mother who also worked as a dressmaker. In 2011, the new uniforms which included a women's red shift dress and a men's three piece suit, were unveiled with a catwalk show featuring Elle Macpherson and 60 Virgin Australia crew members.
A decade later, she returned to the franchise, showcasing her evolving style and expertise on Project Runway All Stars filmed in New York in 2019.
Transitioning her expertise to the realm of uniforms, Juli has made significant contributions to the image and identity of numerous international companies. Despite the demanding challenges, Grbac thrived, showcasing her ethereal silk designs that resonated with the fashion world.
Grbac took inspiration from "the glamour of flying in the 1960s but gave it contemporary edge".
In 2011, the new uniforms which included a women"s red shift dress and a men"s three piece suit, were unveiled with a catwalk show featuring Elle Macpherson and 60 Virgin Australia crew members.
The uniforms are now a true representation of the Virgin Australia brand, glamourous, elegant and fun.
Achievements
Most famously, Grbac went on to win the first ever season of Project Runway Australia.
Get to know Juli Grbac
Juli Grbac is one of Australia’s most flexible designers, working across made to measure, ready to wear and uniforms as well as with Australian and International brands for the last 24 years. She is recognised as an Aviation Uniform Expert, being one of the two designers worldwide to have designed for two international airlines (Virgin Australian and WestJet).
Juli Grbac
fashion designer
Juli Grbac is an Australian fashion designer who was the first winner of Project Runway Australia. She honed her skills at Gateway TAFE in fashion basics before pursuing further education at Central Saint Martins College in London, the alma mater of renowned designers such as Stella McCartney and John Galliano.
Fashion Journey:
In London, Grbac gained experience at the exclusive invitation-only boutique Voyage, where she assisted in designing.
She later returned to Australia to work at various fashion companies as a seamstress but always aspired to launch her own label.
Grbac Label Launch:
In 2002, Grbac established her namesake label, Grbac. Grbac developed a love of fashion at a very young age and was taught to sew by her Mother who also worked as a dressmaker.
As part her "Project Runway Australia" prize, Grbac had her designs modelled at the L"Oréal Melbourne Fashion Week in 2009, which received rave reviews, as well as a 6-page spread in Madison Magazine.
Grbac"s latest project is the uniform re-design of international airline Virgin Australia, a true testament to her beautiful designs and hard work.
Education
Hailing from Brisbane, Grbac studied fashion design at Gateway Technical and Further Education in Brisbane and later went on to study fashion design at London"s School of Street Martin"son
Career
Upon her return from London, Grbac worked as a hand sewer for various companies, including luxury brand Easton and Pearson, before starting her own label "Grbac" in 2002.
Her first store opened in Brisbane's Fortitude Valley but closed after two years. Her signature style showcased long, feminine, and luxurious silk dresses.
Project Runway Triumph:
In 2008, Grbac was selected to participate in the Australian version of "Project Runway." She put her own project on hold, believing that the show could elevate her career.
Her ability to blend style with purpose has made her a sought-after designer, and her dedication to her craft continues to inspire many in the fashion and design community.
Juli Grbac
Juli Grbac (born 1978) is an Australian fashion designer who was the first winner of Project Runway Australia.
Hailing from Brisbane, Grbac studied fashion design at Gateway TAFE in Brisbane and later went on to study fashion design at London's School of St Martin's.
She also married her fiancé, Paul, in a private ceremony in 2008.