Judy mcgrath biography
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McGrath tried different shows.
Multichannel News , July 18, 1994, p. He also had a love of music that he passed on to his daughter. In 2004, she announced the launch of the African-based MTV Base, the 100th channel launched by MTV around the world. The look and feel of the network is fast-paced, multitasked, and predominantly inspired by the internet and the world of video games.
In 2004, for example, she considered expanding the Comedy Central name to international channels the company already owned. viacom.com/management.jhtml (August 8, 2005).
Broadcasting … Cable , November 17, 1997, p. She was named president of the MTV Networks Music Group. She worked at Conde Nast publications, the parent company of many leading magazines.
Realscreen , November 1, 2004, p. 46-48. The programming choices she made, including the addition of much more original programming and fewer videos, led to a significant increase in viewership for VH1.
In 2004, McGrath was promoted again.
Under her leadership, MTV grew from an independent cable channel to a global brand that represents culture, style, and the music landscape. Some of these include the MTV Video Music Awards, the MTV Movie Awards, Total Request Live, The Real World, Punk'd, The Osbournes, and many more.
A Passion for Music and Television
Born to a teacher and a social worker, McGrath always had a keen interest in music.
She has been honored by GLAAD and the Harlem Children’s Zone, and in 2003, she was named Humanitarian of the Year by the T.J. Martell Foundation. By this time, she sensed that MTV had emphasized original programming too much to the detriment of the music and music videos which had been so important to the network. This move was also expected to attract criticism.
Music fuels the core of the programming at MTV2, presenting the best from the worlds of cutting edge hip-hop and rock through signature music programming such as the $2BILLconcert series, Sucker Free Sunday, Subterranean and Headbangers Ball.
Consistently recognized as an inspiring and creative leader, Judy has always maintained a passionate commitment to developing pro-social initiatives at the channels.
Billboard , November 6, 1993, p.