Haier malik biography for kids

- Ameba Management (Inamori): Inamori’s Ameba management also divides the company into small, self-sustaining units or “amebas.” Each ameba is responsible for its own profitability and performance, fostering a sense of entrepreneurship and autonomy among employees.

The company focused on entering developed markets, particularly in Europe and the U.S., even though it was relatively unknown abroad. As part of its effort to establish itself as one of the world's top appliance makers, Haier opened a series of foreign production plants, starting with Indonesia in 1996.

Haier's success in these niche categories encouraged the company to target the higher-end full-size refrigerator market in the United States.

Each unit operates like a small, independent business, empowering employees to take ownership of decisions and be accountable for results.

While observers remained skeptical of the company's chances in the United States--a notoriously difficult market for foreign brands--Haier's confidence remained bolstered by its success elsewhere. These acquisitions weren’t just about gaining market share but also about learning from these companies and applying that knowledge to Haier’s operations.

Technology and Innovation Leadership: Haier has been a pioneer in adopting and integrating new technologies, especially around IoT and smart homes.

Haier’s acquisition of GE Appliances was purely an asset purchase and did not involve taking over GE’s stock listing in the U.S. While Haier gained a major foothold in the U.S. market by acquiring GE Appliances, it did not gain a stock market listing in the U.S. under the GE Appliances name.

Global Brand in the New Century

By the end of the 1990s, Haier's diversification, for the most part, was completed.

Comparing to last year, it earned 62.26 billion yuan with a growth of 12%.
2003:Test production begins at a new plant in Jordan. The list for prior appliance choices these top 500 real estate companies would purchase was declared, in which Haier, Robam and Siemens were on top 3 ranks. Then in 1991, the company took over the Qingdao Air Conditioner Plant and Qingdao Freezer.

The company remains controlled by the Chinese government, but operates independently. At the same time, Haier has pursued an aggressive globalization effort, building a sales network in more than 160 countries, with a presence in more than 38,000 retail outlets worldwide.
Thus, Haier should be like the sea--making contributions to mankind "sincerely forever." In so doing, it will exist forever for the good of all.

In the speech, he shared stories and inspirations of makers, then talked about “period for everybody being a maker”.

2014.03.17

Nikkei Business Weekly,a Japanese business magazine with the largest circulation, published an interview with Haier: Haier-the whirlwind challenging the world. Totally, six products from Haier won the awards including French-style Casarte opposite open doors refrigerator BCD-728WDCA, which won the Appliance Prize; computer Yunyue mini S and pressure bearing flat solar water heater P-J-F-2-120/1.90/0.80-P2（PD）, which won the Low-carbon Prize; Casarte double drum washing machine XQGH100-HBF1427W, which won the Scientific Innovation Prize; Haier Jetting Air Conditioner SKFR-72LW/02WAA22A and Casarte Ice Bar LC-197WBP, which won the product prize.

2014.03.25

In the evening on March 25th, Qingdao Haier declared a 2013 year performance brief.

One of the most famous moments in Haier’s history came early in Zhang’s tenure. Zhang’s leadership and innovative mindset not only propelled Haier to global success but also provided valuable management models for the global business community.

The comprehensive services for sale channels made good progress with strong expansion of sales for high growth small electronic appliances by improving the third party services like optimizing logistics, installations and after-services.

2014.03.20

Zehua Ma and Lanxi Li, the senior journalists from the well-known news agency Reuters paid a visit to Haier and had an exclusive interview with the CEO of the group Ruimin Zhang.