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The Resort, named after the family who once owned the land – Famiglia Verdura, sees its interiors principally inspired by the novel “Il Gattopardo,” Giuseppe Tomasi di Lampedusa’s (cousin of the Duke of Verdura) finest work.
CONSERVATIVISM IN THE AGE OF LIBERALISM
After a genertational history of Conservativism, and after having been one of the strongest supporters of the Boris Jonhson-led Tory party (with donations as high as £100,000 and victory party hosting), Sir Rocco has recently moved away from his once-strong right-wing ideologies.
He always found time for people, I once said to him “Why do you give that man so much of your time, he is not important to us”. At 51, I was left with a bit of money and nothing to do. All in less than ten years.
THE ITALIAN KNIGHT – SIR ROCCO FORTE AND HIS FATHER
A Strong Family History – The Fortes
You’ve Got to See What Rivals are Doing, and Do it Better.
He replied “yes, but it is important for him”.
Which of your hotel restaurants and bars would you tell our members not to miss? It is a joy to see them developing so well as they take on more and more responsibility in the business.
What are some examples of how Rocco Forte Hotels interacts with local communities?
As of April 2013, The Rocco Forte Collection operates eleven hotels in Europe, Russia, northern Africa and the Middle East.
Forte's family wealth in 2013 was listed as £250,000,000.
Honours and awards
Forte was appointed a Knight Bachelor in the 1995 New Year Honours list for services to the UK tourism industry. In 1969, he received his accounting diploma, and ten years later, he became a member of the prestigious Institute of Chartered Accountants.
In 1996, Sir Rocco Forte founded a company that owned and managed luxury hotels.
In Conversation with Sir Rocco Forte
Sir Rocco Forte is CEO and Chairman of Rocco Forte Hotels. Son of the late Lord Charles Forte, Sir Rocco founded the luxury hotel company in 1996. At present, the company operates hotels in key European destinations such as London, Edinburgh, Brussels, Florence, Rome, Sicily, Puglia, Munich and Berlin.
With openings planned for new and marvellous destinations such as Prague, Marrakech, Palermo, Milano and Abu Dhabi in the coming years, Rocco Forte’s estate portfolio grow to a staggering 15 locations worldwide.
The post-pandemic future of the hospitality business and of the Rocco Forte Hotels is stronger than ever.
What does the future of the company look like? At the age of 53, and with an initial investment of £50 million, (25 of his personal assets, 5 of his sister Olga’s and 20 put in by the father) he was opening, but not without struggles, his first hotel – the Balmoral in Edinburgh.
He was always quick to praise a good job done. What would you say the common thread is among these venerable properties?
I love Scotland and spend a month there every August shooting grouse.
He had a great ability to delegate and put a great deal of trust in the people who worked for him but was ready to step in when necessary.
We are recognised by owners and developers as serious players in the market. We will fight till the end." The year of the cryptocurrency and financial (S&P 500) bear market clearing the path to a possible future economic recession.
The year in which entrerpreneur Sir Rocco Forte and his designer sister Olga Polizzi toast (with a 1841 Veuve Clicquot, no doubt), their 25th anniversary in the modern luxury world of the hospitality industry.